Deerfield Beach – February 1, 2012 – Securenet Systems, Inc., (www.securenetsystems.net) an international radio streaming and hosted services provider headquartered in Deerfield Beach, Florida, announced a strategic, long-term marketing alliance with United Stations Radio Networks, Inc. (“USRN”), an independent leader in the creation and marketing of network radio programming. USRN will begin offering Securenet System’s streaming services to their network of stations as part of its package of radio-centric products.

By creating a multi-year partnership with Securenet Systems, USRN will be able to offer to its existing radio clientele a bundled package of online and mobile streaming solutions and advertising features that allow stations maximum online market penetration, complete traffic monetization solutions, detailed market metrics reporting and more.   USRN will be handling all the ad sales and Securenet will be handling the affiliation work for bartered inventory.

Nick Csakany, Securenet’s CIO and President stated, “Our partnership with USRN took some time in putting together, as there are only a handful of true network companies in the market and we wanted to make sure that we aligned ourselves with the best name in the business.”    USRN President/COO Jim Higgins added, “We’re really pleased to be working with Securenet Systems.  This partnership gives us the ability to offer our affiliate stations one of the most flexible and reliable streaming solutions across all listener platforms”.

Securenet, located in Deerfield Beach, FL, serves over 1,500 radio stations in over 40 countries and every US State, offering a range of internet-centric services to the radio industry, including high-speed streaming in AAC+, royalty accounting, mobile listener apps, ad network revenue sharing and much more. Securenet operates its own data centers on both the east and west coasts of the US. An Affiliate Reseller Program is available worldwide for companies and individuals interested in partnering with Securenet to refer business.

Parties interested in obtaining more information on Securenet Systems’ latest radio streaming features can visit www.radiostreamingservices.com, can reach out via email at info@securenetsystems.net or contact the company via their toll-free line at (866) 568-9402.

United Stations Radio Networks, Inc. is America’s leading independently owned and operated radio network.   USRN currently produces and distributes dozens of format-specific programs and services accounting for nearly 5500 affiliations with commercial radio stations across the country.  The New York-based company maintains programming, sales and affiliate marketing offices in New York, Los Angeles, Chicago, Dallas, Washington and Nashville.   USRN was founded in 1994 by radio pioneers Dick Clark and Nick Verbitsky.

Contact:

Securenet Systems
Kerry Brewer
kbrewer@securenetsystems.net
Sr. Managing Director

356 SW 12^th Avenue
Deerfield Beach, FL 33442
(866) 568-9402

Promusic.fm announces the launch of their monthly “Listen & Win” Contest. Starting the week of August 15, Promusic.fm will begin announcing their “Featured Artist of the Day” in a customized promotional audio ad with synced banner. The promo will announce the name of a different artist each day and offer listeners the opportunity to enter the contest by clicking on the synced banner to enter their username and featured artist from a list of names.

All of the featured artists are active participants in Promusic.fm’s ProPlay® service. ProPlay® is an artist song and research promotion service that inserts indie artists’ songs into internet radio streams that feature established artists of the same genres (read more here).

Everyone who enters the Promusic.fm “Listen & Win” Contest will win a prize: a free mp3 song download of that day’s Featured Artist.

For more details go to: www.promusiccontest.com

A new feature for Internet Radio World!

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Deerfield Beach – May 4, 2011 – Securenet Systems, Inc., a web hosting and streaming services provider located in Deerfield Beach, Florida, announced the release of Soundify.us, a royalty-paid music service enabling any website operator to stream high-quality music from their site using their same player system that is used by thousands of radio stations all over the world. The system provides several different channels of genre-based music from nationally and internationally known recording artists, and Indies as well, all encoded in high-quality AAC+, the latest format for streaming to any desktop or browser.

The Soundify.us system is the ultimate site-sticky, visitor retention feature that adds a 3rd dimension to any website. A site owner simply places a button, banner, icon or link on a site to advertise and pop the player with a Soundify.us channel, becoming a site-caster and streaming hi-quality licensed music to the pleasure of their site visitors.

Site-casters can schedule ‘calls to action’ or ‘site announcements’ in between songs every so often, just like a radio station would with a commercial. The player also allows for banner campaigns, and banners can be synchronized with ‘site announcements’ for greater impact. Site owners can create custom, interactive ad campaigns, which together with the music, will keep visitors engaged longer, and create a greater selling proposition, regardless of what type of site it is. The new trend in site-casting music is to drive the brand and the sales message.

Any website owner using the Soundify.us system can also participate in Securenet Systems’ Ad Delivery Network, and have video pre-roll, in-stream roll, and banner ads automatically delivered to their visitors and share in the revenue from all impressions and click-throughs. All of the advertisers that Securenet Systems works with are national and international brand-name companies. Securenet tracks and pays all the royalties, so that the site owner doesn’t have to.

Located in Deerfield Beach, Florida, Securenet Systems is the fastest-growing radio streaming provider in the world, according to the latest Alexa Rankings, and has hosting and streaming clients in over 200 countries and every US State. Securenet also offers a range of Internet-centric services including high-speed website hosting, custom website design / programming and mobile phone app development. An Affiliate Reseller Program is available worldwide for companies and individuals interested in partnering to refer Soundify.us business.

For more information on Soundify.us, or to set up a free demo, please visit www.soundify.us, call toll-free (866) 568-9402 or email info@securenetsystems.net.

Contact:
Kerry Brewer
kbrewer@securenetsystems.net
Sr. Managing Director

Securenet Systems
356 SW 12th Avenue
Deerfield Beach, FL 33442
(866) 568-9402

Promusic.fm is a first to market website that combines internet radio streaming with online social gaming

Old Tappan, NJ, January 28, 2011  – Allworks Media LLC,  headed by former Premiere Radio Networks co-founder, Roger Schnur,  announces the launch of promusic.fm, the new music and social gaming platform that offers free streaming music, new artist discovery and promotion via their animated virtual concert social game, The Music Promoter Game.

“Promusic.fm is about engagement”, said Mr. Schnur. “We’re offering an exciting new type of experience designed to motivate frequent, repeat visits and user interaction. Our goal is to keep visitors entertained and on-site longer as they interact with our music and game, and advertisers”.

First time visitors are offered the opportunity to listen to pre-designed playlists, or they can create their own personal playlist by selecting their favorite genres of music to play in a continuous multi-genre mix. Songs are played randomly from the genres selected by the User and up to 100 genres can be chosen per playlist. The listening experience is akin to having a multi-CD player with the “random” button selected which makes song segues more exciting and less predictable.

Promusic.fm also offers a song promotion and research service called “ProPlay®” where emerging artists can have their songs inserted adjacent to more popular artists of the same genre. When their song plays, a feedback survey appears offering the listener the opportunity to become a fan, rate the song, follow on Twitter, share on Facebook and more. The artist gets valuable research data and the opportunity to have their music virally promoted by their “fans” when they play The Music Promoter Game. This is an online, dual currency social game within Promusic.fm where listeners can use Pro Coinz (virtual currency) awarded to them to create animated concerts by purchasing their stage, sound system, lighting, and backgrounds. Additional HD backgrounds can also be purchased with Pro Cash (“paid for” virtual currency).

“Our social game is really where the fun begins.” Schnur continues, “Players start as a ‘Part Time Promoter’ and work their way up to being a ‘Big Time Promoter’ with potentially tens of thousands of friends available to experience our ProPlay® artists’ songs. As they progress, they are rewarded with additional Pro Coinz based on the number of people they invite who respond to view and listen to their virtual concert. They’ll also be able to post their achievements within the game on their Facebook wall as well as win real prizes.”

“We see Promusic.fm as an incredibly powerful viral promotion tool for any recording artist looking to build awareness and boost their online presence”, says music industry expert, Tom Callahan. “The ProPlay® service also gives us an early indication of how well a new song will be received by the very fans we plan on marketing it to, so before we commit to investing we can better predict a song’s potential success.”

Contact Information:

Roger Schnur
239 Old Tappan Rd.
Old Tappan, NJ  07675

201-546-3898

If you’re an emerging or indie artist with a high quality produced CD, then go to proplayradio.com and sign up to get a free ProPlay campaign.

What is ProPlay? it’s a song promotion and research service that inserts your song into the internet radio playlists of Promusic.fm listeners and plays it adjacent to more established artists. But when your song plays, a big pop-up survey appears offering the listener the opportunity to become a fan, rate your song, answer a few questions you can customize, leave a comment, opt-in to follow you on twitter, share on Facebook, buy your song, and use your song in their new online social game, The Music Promoter Game.

This is where things get really wild. Sort of like “Pandora meets Farmville”. Instead of buying cows, you’re given virtual currency to create your own animated festival featuring the music of the ProPlay artists you’ve become a fan of.

You start off as a Part Time Promoter and the more you progress through the game, you get elevated to Full Time Promoter and then to Big Time Promoter. This is all based on how many of theses festivals you create combined with the number of other people you’ve invited to watch and listen.

This is one of the very few social games that actually provides a real benefit to the ProPlay artist since a major part of the game is real online promotion. The player also has the opportunity to win prizes as they progress through the game so it’s a win-win for both artist and player.

For those of you who are fans of Little Feat, on October 31, 2010, Phish performed their entire 2nd set doing a re-creation of the entire Little Feat “Waiting For Columbus” live album. This was a truly unique and historic event. The bands are making this recording available for free to anyone interested. It’s available here:

Phish Does Feat

To download the files, I highly recommend you use Vuze . This is a free, safe desktop software application that’s easy to install and use.

Enjoy!

RT @TammyCamp A Comprehensive Guide to HootSuite | Tammy Camp http://bit.ly/cisxbz

This may sound complicated but I believe there is actually a very simple solution, and it came from a recent verdict regarding the agreement between Pink Floyd and their record label, EMI.

The result was enforcement of a clause that prevented EMI from breaking up the band’s albums without their permission.

Why is this so important? What does this have to do with saving the industry?

As long as the majors allow digital retailers to sell singles, the industry will continue its decline. This is such a simple fix and Pink Floyd at least had the balls to point it out by enforcing EMI to only allow their works to be sold as one, not cherry picked by track, as per their contract.

Death of the CD means little, its the death of the complete “album” that people should worry about.

Few cried when we moved from vinyl to CD. The sad part about losing the CD is it’s the last printed version of the great artwork, info and credits that used to be a part of the listening experience.

I don’t see anything wrong selling a promo single but once you have an “album” of music from the same session/concept, I think it should be only sold as a package. So make the single a pre-release “limited time offer”. This should also stimulate “get it now or lose out” mind set.

I grew up in the 70′s and bought records for $5-$10. NO ONE ever bought a single, and I refuse to believe the excuse that this generation of music consumers will never transition. That’s all we’ve done since the 60′s: singles > albums > CD’s > digital singles > (enter what you want it to be here) …hmmm…looks like if history is to repeat the cycle, digital albums should come next!

And the previously released single should now be in it’s full version on the album. Release the promo single in a short edited length, and put the full version on the digital album. This way the Consumer feels like they’re getting something new and different than what they already have.

If listeners are too shallow then I say too f-ing bad. Support the artist and let the deeper cuts grow on you.

Could you imagine only knowing Jethro Tull’s  “Aqualung” and “Cross Eyed Mary” but never taking the time to discover “Locomotive Breath” or my all time favorite, “My God” – one of Tull’s most brilliant songs of the day?

Fans are only cheating themselves if they only listen superficially. Also know that the growth of internet radio is happening because of “variety and control”. There will always be the mass consumer who is perfectly content to have the “hits” spoon fed to them by terrestrial radio. Good luck getting on that playlist. The real consumer is on the web and wants “discovery”, they only need to be shown the way, and that’s our job.

From a marketing perspective, singles in the past were always released as promos for radio airplay to give listeners a “taste” of what to expect from the album and live tour. They were teasers, carnival barkers for the real show. Now they are the show and it’s not working. The industry is suffering as a whole because of this.

Unfortunately, there are many times when an artist just fills in the rest of the tracks with less than a stellar effort which is too bad since the customer feels gyped.

On the other side, there are many truly talented artists who write the “hit” and promote it as a single to draw listeners into hearing their “better” songs which showcase more of their creativity and talents.

I would use “Extreme” as an excellent example. Their song “More Than Words” got plenty of airplay, was very well written and produced, and put them on the map, but listen to their other work and you’ll be blown away on a whole other level.

Anyway, the beauty of the internet is that artists are now empowered to market any way they like. My recommendation is that if the artist has an album of songs, that they do what Pink Floyd did: maintain the integrity of the complete work and let the fan hear everything. You may find that the cut you buried deep down on the list turns out to be your most appreciated masterpiece!

Sell the album, not the single!

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